(+39) 055 2399910 m.ambrogio info@italylawfirms.com

Real Estate Management

Italy Law Firms


via del Castellaccio 45a Rosso, 50121, Florence (Italy)

Email m.ambrogio@italylawfirms.com

Tel. +39 055 239 9910

DOTFLORENCE RE is a GLOBAL SERVICE AGENCY offering a management service of tourist apartments for national and international investors who are interested in investing in real estate in Florence and Tuscany both for residential and investment purposes, through leases for tourist use. Since Florence is one of the most famous tourist destinations of Europe and attracts millions of tourists every year, DOTFLORENCE RE’s objective is to offer full assistance to owners and international investors in order for them to enter the vacation rentals market aimed at visitors and international students.

DOTFLORENCE RE has been running marketing and online marketing of hundreds of apartments, villas, castles in Florence and Tuscany through the promotion of the property a) in the portals of its network, and b) through the main domestic and international OTA.

Staff DotFlorence Real Estate consists of Lawyers, Accountants, Real Estate Agents, copywriter Italian native speakers and English, social media experts, professional photographers, videographers, SEO experts, revenue managers, graphic artists and programmers.

In detail



The Legal Department of DOTFLORENCE RE. consists of two lawyers who are fluent in English and experienced in real estate law and e-commerce. The D.L. is able to assist clients in every legal aspect of DOTFLORENCE RE: negotiation of the property price, tax advice, obtaining VISAs, contracts, and assistance in the signing of the purchase agreement are only some of the legal services that DOTFLORENCE RE is able to offer its clients through its legal department.


The D.L. consists of two accountants who speak English fluently and are members of the Chamber of Accountants of Florence. Our assistance to owners or international investors includes free fiscal advice on the taxation on the tourist rental of properties as well as a constant update on the State and Local Legislation changing..


DOTFLORENCE RE has an internal network of real estate agents through whose work they are able to look for the best house to buy and possibly produce the most income. The DOTFLORENCE RE experts are able to develop a BUSINESS PLAN to see how it can render an apartment in the early years of the tourist rental business through the use of KPI tables (KEY Performance INDICATORS).




Tavola KPI


The Property Management Department has the task of promoting the apartment and of handling the customer’s name in order to advertise to tourists and international students. The Department is made up of real estate management, Five ( 5 ) multi -lingual operators who have the task of promoting the apartments through DOTFLORENCE RE portals.



DotFlorence RE deals with the promotion of apartments borrowers through:

a) Its network portals such:

apartmentsinflorence.net, studentsville.it, apartments.theflorentine.net, tuscan-holidays.net, castellitoscani.com, bedandbreakfastflorence.com, tuscan-holiday.net, bedandbreakfastflorence.com, florencerooms.net, wedding-in-tuscany.com

b) portals and international OTA such as:

www.booking.com, www.airbnb.com, www.wimdu.com, www.only-apartments.com, 9flats.com, tripadvisor.com, holiday-lettings.com, homeaway.com, www.homelidays.com



1) Realization of your apartment presentation cards with multilingual texts created by native speakers specialized in tourism, professional photos, emotional videos;


 2) Promotion through the main local and national portals: www.apartmentsinflorence.net – www.studentsville.it – www.booking.com – www.airbnb.com – www.wimdu.com – www.only-apartments.com;


 3) Management of bookings; 


 4) Feedback Management and online reviews;


 5) Revenue management actions (evaluation of prices);


 6) Training courses on the topics of web marketing and revenue management.




 Staff of 7 persons (5 staff members cleaning & check-in / check-out, one man jolly repairs and emergency interventions, 1 online receptionist)

 1) Service Check-In / Check-Out

 2) Cleaning and Laundry

3) Maintain the property to the highest quality standards (furniture renovation, painting, lighting, etc.)

4) Emergency response management (boilers, Internet, plumbing failures, lift failures, etc.)





DOTFLORENCE RE can also count on a construction department consists of a highly specialized professional team for precision, two architects, three and two Engineers Surveyors (all fluent in English) as well as a team of construction workers. In the event that a customer wants to utilize all the services of DOTFLORENCE RE (i.e. assistance in the search of the apartment and concession management of the same for location), DOTFLORENCE RE can offer discounts in selling property and in restructuring for income to be made.

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